The days of stamps are over. Customer loyalty is an art that can be achieved through outstanding user experience and customer service. It’s not surprising that Chocolats Favoris opted for a digital solution that could integrate organically into their stores. Our vision? Enhance the loyalty program by using digital and loyalty engagement mechanics creating a fun and innovative way for friends and families to discover Chocolats Favoris' products.

Most loyalty programs are only keeping the customer loyal to a transaction (buy 9 coffees and get one for free). With Chocofan, the goal was first and foremost to build brand loyalty by giving customers challenges to achieve with their loved ones. Users always have access to a list of challenges they can achieve. Once the challenge is completed, they must take a picture to prove their achievement. This photo is then validated by an employee who can decide to allocate points to the customer or not. Every time a Chocofan collects points, he/she gets closer to the next level which will grant him/her new privileges and delicious rewards.